I transform user research into business-driven insights for consumer software, B2B and SaaS.

I transform user research into business-driven insights for consumer software, B2B and SaaS.

Senior UX Researcher

scyvia09@gmail.com

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Childcare Products Innovation

In-Home Visits

Shadowing

E-Commerce Website Revamp

Heuristic Evaluation

Exploratory Research

Moderated Usability Test

Trading App Optimization

Exploratory Research

Moderated Usability Test

Trading App Optimization

Moderated Usability Test

Google Files

In-Home Visits

Moderated Usability Testing

E-Commerce Website Revamp

Heuristic Evaluation

Exploratory Research

Moderated Usability Test

Trading App Optimization

Exploratory Research

Moderated Usability Test

Hi, I'm Sonya! 👋

Hi, I'm Sonya! 👋

Hi, I'm Sonya! 👋

Senior user researcher living in Great Vancouver Area, Canada. I have 7+ years of experience in user research and product innovation, playing various roles (user researcher and startup founder) driven by an entrepreneurial spirit and an innovation mindset. My journey has equipped me to enhance UX research by aligning it with business goals, strategic planning, and product teams. This multifaceted perspective has enabled me to transform user needs into actionable insights and to craft products centered around the user.

UX Designer
UX Designer
UX Designer

@2024 by Sonya SHI

@2024 by Sonya SHI

@2024 by Sonya SHI